Dia: 18 de dezembro de 2024

O que é o Google Tag Manager: Guia Completo sobre o Gerenciador de Tags do Google

dez 18, 2024

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por

Digital Marketing Institute

em Marketing Digital

O Google Tag Manager (GTM) é uma plataforma gratuita que simplifica o gerenciamento e a implementação de códigos de rastreamento (tags) em sites e aplicativos. Ele permite que profissionais de marketing configurem tags e monitorem eventos sem precisar editar diretamente o código do site, acelerando campanhas e aumentando a precisão dos dados. Neste guia, você…

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Dia: 18 de dezembro de 2024

O que é o Google Tag Manager: Guia Completo sobre o Gerenciador de Tags do Google